Thar Roxx 4×4 SUV by Mahindra Debuts in India – Starting Price ₹14 Lakh

Mahindra has once again pushed the boundaries of the SUV market in India with the launch of the Thar Roxx, a bold and premium 5-door version of the iconic Thar. This model not only retains its rugged DNA but adds a host of creature comforts, technology, and design upgrades that make it more versatile and family-friendly. Priced from Rs. 14 lakh (ex-showroom), the Thar Roxx positions itself as a compelling option for adventure enthusiasts and urban explorers alike.

Thar Roxx 4x4 SUV by Mahindra Debuts in India – Starting Price ₹14 Lakh

Summary Table: Mahindra Thar Roxx Highlights

Key Details Specification / Info
Model Name Mahindra Thar Roxx
Starting Price Rs. 14 Lakh (Ex-showroom)
Engine Options 2.0L Turbo Petrol / 2.2L Turbo Diesel
Transmission 6-speed Manual / 6-speed Automatic
Drive Options 2WD (RWD), 4WD (Diesel only)
Boot Space 447 Liters
Infotainment System 10.25-inch Touchscreen with Apple CarPlay & Android Auto
Safety Features 6 Airbags, ADAS, ESP, 360-degree Camera
Seating Capacity 5 Adults
Official Website www.mahindra.com

Design and Styling: Rugged Yet Refined

Exterior Highlights

The Thar Roxx carries forward the robust styling of the Thar family but enhances it with premium elements:

  • New six-slat Mahindra grille
  • C-shaped LED DRLs and projector headlamps
  • Stylish 18-inch alloys (with optional 19-inch variants)
  • LED taillights and tailgate-mounted spare wheel
  • Sculpted body panels and extended overhangs for a modern SUV silhouette

Dimensions

  • Length: 4428mm
  • Width: 1870mm
  • Height: 1923mm
  • Wheelbase: 2850mm

The extended wheelbase significantly enhances cabin space and road presence compared to the 3-door variant.

Premium Interiors: A Leap in Comfort and Convenience

The Thar Roxx’s cabin is a complete departure from the utilitarian interiors of the original Thar.

Cabin Features

  • Dual-tone interiors in Beige-Black or Mocha Brown
  • Leatherette upholstery with soft-touch dash and door pads
  • Panoramic sunroof across both seating rows
  • 10.25-inch infotainment touchscreen with wireless connectivity
  • Fully digital 10.25-inch driver instrument cluster
  • Harman Kardon 9-speaker audio system
  • Multi-zone climate control
  • Power-adjustable, ventilated front seats

Rear Seat Comfort

  • Enhanced legroom and headroom
  • Deep seat recline and center armrest
  • Dedicated AC vents and USB Type-C ports

Boot Space

  • 447 liters, a huge improvement over the previous generation

Powertrain and Performance

The Thar Roxx offers two engine options, catering to different driving needs.

Specification 2.0L Turbo Petrol 2.2L Turbo Diesel
Power Output 177 PS 175 PS (152 PS lower trims)
Torque 380 Nm 370 Nm (330 Nm lower trims)
Transmission 6-speed MT / 6-speed AT 6-speed MT / 6-speed AT
Drive Options 2WD (RWD) 2WD / 4WD (Top variants)
ARAI Mileage 12.4 kmpl 15.2 kmpl

Off-Roading and Suspension

Built to take on all terrains, the Thar Roxx boasts:

  • Independent double wishbone front suspension
  • Multi-link rear suspension with Watts linkage
  • Selectable 4WD with low and high-range gearing (diesel variants)
  • 650mm water wading capacity
  • Electronic locking rear differential (top variants)
  • Multiple terrain drive modes

Safety Features: Confidence on Every Drive

Feature Availability
Airbags 6 airbags standard
ADAS (Level 2) Available from AX3L onwards
Electronic Stability Program Standard
Hill Descent Control Standard
360-degree Camera On top trims
ISOFIX Child Seat Mounts Standard
TPMS Standard
Electronic Parking Brake On higher variants
Auto Hold On higher variants

Variant-wise Pricing and Features

Variant Price (Ex-showroom) Key Features
MX1 Rs. 12.99L (Petrol) / Rs. 13.99L (Diesel) Base features, LED DRLs, steel wheels
MX3 Rs. 14.99L (Petrol AT) / Rs. 15.99L (Diesel MT) Touchscreen, cruise control, rear AC
AX3L Rs. 16.99L (Diesel MT) 10.25-inch displays, ADAS, wireless CarPlay
MX5 Rs. 16.49L (Petrol) / Rs. 16.99L (Diesel) Enhanced interior, better audio
AX5L Rs. 18.99L (Diesel AT) Panoramic sunroof, 9-speaker audio, ADAS
AX7L Rs. 18.99L (Diesel MT) / Rs. 23.09L (Diesel AT 4WD) Flagship variant, ventilated seats, 4WD

2025 Updates: New Features Added

In March 2025, Mahindra introduced three convenient upgrades:

  • Keyless entry with request sensors
  • Sliding co-driver armrest
  • Aerodynamic wipers for better NVH

Color Variants

The Thar Roxx is offered in seven distinctive shades:

  • Everest White
  • Stealth Black
  • Nebula Blue
  • Battleship Gray
  • Deep Forest
  • Tango Red
  • Burnt Sienna

Competitors and Market Positioning

The Thar Roxx stands at the intersection of adventure and lifestyle:

Direct Rivals:

  • Force Gurkha 5-door

Lifestyle SUVs it competes with on features:

  • Hyundai Creta
  • Kia Seltos
  • Mahindra Scorpio-N (lower variants)

Its unique proposition of off-road capability paired with modern comforts makes it attractive for urban families, weekend explorers, and off-road fans alike.

FAQs About Mahindra Thar Roxx

Q: Does the Thar Roxx offer 4WD capability?

A: Yes, but only on diesel variants in the AX7L trim.

Q: What is the ground clearance of the Thar Roxx?

A: The Thar Roxx provides ample ground clearance for demanding off-road conditions.

Q: Is ADAS available in the Thar Roxx?

A: Yes, Level 2 ADAS is available from the AX3L variant onwards.

Q: How much boot space does the Thar Roxx offer?

A: It features a spacious 447 liters of boot capacity.

Q: Can the Thar Roxx be used for everyday city driving?

A: Yes, it’s built for daily comfort with modern tech and ride quality while retaining off-road prowess.

Conclusion

The Mahindra Thar Roxx elevates the brand’s rugged heritage with a modern twist. It successfully blends off-road ability with creature comforts, technology, and family practicality. Whether you’re climbing rocky trails or commuting in urban traffic, the Thar Roxx is engineered to deliver. With competitive pricing, rich feature lists, and an evolved design, it stands out as a true do-it-all SUV for Indian buyers.

Official Website: www.mahindra.com

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